GroundTruth at Borell Miami: The Local Advertising Conference
March 10, 2024 - March 12, 2024
Retail
Visitation Insights from the Mother’s Day and Father’s Day Seasons
Take a look at the Mother's Day and Father's Day trends that GroundTruth observed in 2023 and how you can leverage these patterns going into the 2024 season.
GroundTruth On-Location at eTail 2024
February 26 – 29, 2024
GroundTruth CRO Delivers CTV Insights at AdWeek Commerceweek 2024
February 28 - 29, 2024
Ulta Beauty
How location data enhanced Ulta Beauty’s new store opening media strategy.
Coach
How Coach leveraged GroundTruth's Cost Per Visit model to drive guaranteed visits through their doors during a key shopping timeframe.
2023 Holiday Shopping Trends
GroundTruth looks into real-time consumer trends & visitation patterns & gives strategies for reaching holiday shoppers. Read our holiday shopping trends.
2024 Strategy Guide — Easter
Get seasonal insights to plan your multi-channel marketing strategy for Easter 2024. Read about shopping trends and how this should affect your marking strategy.
Strategy Guide – Game Day
This strategy guide covers insights from last year's Big Game, forecasted trends, and recommended targeting tactics related to one of the most watched televised events of the year!
GroundTruth On-Location at Path to Purchase Live
November 7, 2023 - November 9, 2023
GroundTruth Presenting at AdWeek Convergent TV Summit
October 25, 2023
GroundTruth On-Location at MediaPost’s TV and Video Insider Summit
October 22, 2023 - October 25, 2023