Industry Insights: Foot Traffic Actions Speak Louder Than Words for Resolutioners
On January 1st, millions of consumers resolve that they’ll turn…
Blog
Expert analysis on trends impacting the marketing landscape.
Here’s What Consumer Trends to Expect in 2017
A year can bring about huge changes in a tech-powered…
Innovation and Insights Changing Retail Marketing
Frustrated shoppers are all too familiar with disappointing retail experiences:…
2016 Holiday Trends for Retail Marketers
A Letter from Our Founder & CEO: xAd Acquires WeatherBug
Dear Friends of xAd, Today it’s with great excitement that…
How to Gain Consumer Context by Using Location Intelligence in 2017
The Future of Location panel at xAd On Location Location…
Infographic: Global Retail Shoppers On the Mobile Path to Purchase
The path to purchase is no longer linear. Armed with…
3 Secrets of Consumer Behavior That Can Transform Your Restaurant Business
Businesses are constantly trying to read consumers’ minds: what do…
Blueprints Can Help Get Out The Vote This Election
In 2008, Barack Obama soared into the presidency on a…
Information En Route: Using Location-Based Marketing to Attract Travelers
Gone are the days of relying on physical travel maps…
What People Say and What They Actually Do: A Look at Consumer Surveys vs. Foot Traffic Data
Marketers currently rely on consumers to accurately report on their behaviors,…
What Can Retailers Learn from Pokémon Go?
*This article was first posted on Campaign () For millennials, Pokémon…