New & Announcements
Discover the latest news and industry updates from GroundTruth.
GroundTruth Introduces Automated ‘Visit Optimization’ Tool on Popular Self-Service Platform
NEW YORK, November 20, 2019 — Today, GroundTruth, the leading location platform for driving visits announces that its popular self-serve Ads Manager platform will soon offer a Visit Optimization product. Available in January 2020, with one click to opt-in within…
GroundTruth Names Chris Yamaoka Chief Privacy Officer
GroundTruth’s appoints Christopher Yamaoka to the role of Chief Privacy Officer.
Read MoreGroundTruth Names Chris Yamaoka Chief Privacy Officer
GroundTruth Helps Toyota Steer High-Intent Customers to Dealerships
GroundTruth’s month-long campaign drove over 1,200 visits to specified locations.
Read MoreGroundTruth Helps Toyota Steer High-Intent Customers to Dealerships
GroundTruth Kicks Off 10 Year Anniversary with Accelerated Platform Growth
1500+ active businesses on the platform; GroundTruth expands into enterprise companies including iHeartMedia and OUTFRONT Media.
Read MoreGroundTruth Kicks Off 10 Year Anniversary with Accelerated Platform Growth
PetSmart Charities Uses GroundTruth’s Location Tech to Help Drive Pet Adoptions in 2018
GroundTruth has teamed up with PetSmart Charities to drive mobile users and potential adopters in-store this year. The partnership is a part of GroundTruth’s Location for Good program, a philanthropic initiative, in which the company donates media campaigns to generate awareness and action for nonprofits.
Read MorePetSmart Charities Uses GroundTruth’s Location Tech to Help Drive Pet Adoptions in 2018