Contact Us

First Party Data

What is First-Party Data?

First-party data, or 1st party data, is the information that a company collects directly from its customers and users. This can be from loyalty/reward programs, email lists, online data about customer interactions, and more. First-party data is the most valuable since it is collected directly from a company’s customers. Therefore, it is the most accurate and relevant.

Sign up for Ads Manager

Learn how to buy and manage all of our available advertising products in our easy-to-use self-serve platform.

Sign up

Subscribe to our Newsletters

Stay on top of the latest location marketing news, strategies, tips and tricks.

Subscribe

See what location can do for you.

Contact Us