New & Announcements
Discover the latest news and industry updates from GroundTruth.
GroundTruth Announces Preferred Partner Program for Self-Serve Clients
Partners who are awarded this certificate are skilled in location-based marketing and have demonstrated success in driving offline visitation and performance for their clients.
Read MoreGroundTruth Announces Preferred Partner Program for Self-Serve Clients
GroundTruth Expands Shopper Marketing Efforts With New Hires in Northwest Arkansas
GroundTruth appoints two new hires to lead Consumer Packaged Goods and Shopper Marketing in their recently opened Bentonville, Arkansas office.
Read MoreGroundTruth Expands Shopper Marketing Efforts With New Hires in Northwest Arkansas
Technomic partners with GroundTruth to enhance customer traffic intelligence for Top 500 restaurants
New partnership will strengthen sales performance-tracking technology with location and daypart insights for the restaurant industry
Read MoreTechnomic partners with GroundTruth to enhance customer traffic intelligence for Top 500 restaurantsGroundtruth Research Finds Marketers Consider Location As The Lynchpin Between Online And Offline Behaviour
74% of marketers have run or plan to run location campaigns in the next 12 months, with only 3% explicitly stating ‘they have no plans to do so’
Read MoreGroundtruth Research Finds Marketers Consider Location As The Lynchpin Between Online And Offline BehaviourGroundTruth Appoints New SVP of Engineering Amit Goswami
NEW YORK, July 12, 2018 – GroundTruth, the leading location platform that leverages data and insights to drive business performance, today announced the appointment of Senior Vice President of Engineering, Amit Goswami. Goswami will lead GroundTruth’s global engineering team and…